Communication is always one of the most important and vital strategic areas of an organization’s success. You can have the best or most innovative products or services, but if your internal and external communications are weak, then the demand for your products or services raises a personal flag of concern. When communicating the value of your products or services, you want to focus on how they will benefit your clients.

When planning your strategy for Integrated Marketing Communication or IMC, you want to have dialogue with your customers by inviting interaction through the coordinated efforts of content, timing and delivery of your products or services. By ensuring direction, clarity, consistency, timing and appearance of your messages, conveyed to your targeted audience, these factors will help avoid any confusion about the benefits of your brand, through the connection of instant product recognition.

When looking at your marketing mix, you’re examining price, distribution, advertising and promotion, along with customer service. Integrated marketing communication is part of that marketing mix included in your marketing plan. IMC strategies define your target audience, establishes objectives and budgets, analyzes any social, competitive, cultural or technological issues, and conducts research to evaluate the effectiveness of your promotional strategies.

If companies are ethically planning, communicating, and following industry guidelines, they will most likely earn the trust of their customers and target audience. There are five basic tools of integrated marketing communication:

1. Advertising:

This tool can get your messages to large audiences efficiently through such avenues as radio, TV, Magazines, Newspapers (ROP), Internet, Billboards and other mobile technological communication devices. This method can efficiently reach a large number of consumers, although the costs may be somewhat expensive.

2. Sales Promotion:

This tool is used through coupons, contests, samples, premiums, demonstrations, displays or incentives. It is used to accelerate short-term sales, by building brand awareness and encouraging repeat buying.

3. Public Relations:

This integrated marketing communications tool is initiated through public appearances, news/press releases or event sponsorships, to build trust and goodwill by presenting the product, company or person in a positive light.

4. Direct Marketing:

This tool will utilized email, mail, catalogs, encourage direct responses to radio and TV, in order to reach targeted audiences to increase sales and test new products and alternate marketing tactics.

5. Personal Selling:

Setting sales appointments and meetings, home parties, making presentations and any type of one-to-one communication, to reach your customers and strengthen your relationship with your clients, initiate this IMC tool.

Decisions linking the overall objectives and strategies during the marketing planning phases help to evaluate and fine-tune the specific activities of integrated marketing communication. Before selecting an IMC tool, marketing, product and brand managers must look at social, competitive, legal, regulatory, ethics, cultural and technological considerations. One thing you want to avoid when activating the tools of integrated marketing communication is reaching inappropriate audiences and causing controversy. That could be damaging when trying to build brand awareness and encourage consumer spending with your company. When marketing managers examine the beliefs, emotions and behavior of their targeted audience towards their brand, they can influence their beliefs to achieve product awareness, by attracting attention to their promotional campaigns.

It’s all over the magazines, frequently featured on television, and even some newspapers are in on the game. Advice on what to wear and what not to wear. The people we surround ourselves with tend to be all too happy to share their thoughts on our outfits. It’s hard to avoid, because the message is everywhere, and if we don’t follow the trend, we’re told we’ve “let ourselves go”.

But does it really matter? After all, the main purpose of clothing is to keep us warm and safe from the environment that surrounds us. Clothes are meant to be functional. Without fur or feathers to keep us comfortable, we rely on different materials to do the job for us. It certainly is nice when clothes look attractive, but no matter how appealing something is, if it doesn’t feel pleasant against the skin and if it is a pain to wear, why should we subject ourselves to it simply because it’s fashion?

One fashion statement has divided women’s opinions for decades – the high heeled shoe. Some women wear them because it’s generally thought that they make legs look good. Some wear them because they make you look taller. Some actually find them comfortable to wear, whilst others can’t manage to walk more than a few steps in them without twisting an ankle. They can cause foot problems, leg and back pain, all in the name of fashion. Is it worth it?

The answer is not as straightforward as it seems. Generally speaking, the older we get, the less we care about what’s in and what’s out. We’ve decided on what we like to wear and what we feel comfortable in, so when we go on a shopping spree, we’re likely to get more of the same or similar. We may get the occasional “fancy” item for special occasions, but if we like our jeans and trainers, that’s what we will return to on a day to day basis.

Like any industry, fashion is about money. The constant change in trends that makes people change the content of their wardrobes throughout the year is designed to keep us spending our cash. If fashion magazines told us that the latest must-have is, in fact, the same must-have as last year, and the year before that, people would only replace that item if it were damaged or if it didn’t fit anymore. To keep customers on their toes, and to keep people in the industry in work, fashion must keep evolving.

That doesn’t mean that we have to follow along. Not unless we want to. There’s no point in purchasing clothes just because they’re trendy if we cannot afford or long to do so. Yes, pretty clothes can help when we want to attract a partner, but unless that partner is part of the fashion industry or someone who follows the latest trends to the dot, they’re unlikely to care all that much.

My advice is to go for what you like, regardless of what the media tell you to wear. If you want to look good, just about anything will work if it’s suitable for your body type and skintone. If you like to dress to impress, go for it. If you like your high heels, go for it (though I wouldn’t wear them all the time – give your feet the break they deserve). If you like your clothes made for comfort, feel free. Don’t let anyone tell you you’ve let yourself go just because you like your hooded tops. They don’t have to wear them.

Everyone should be free to dress how they like. If you like what you wear, it helps you feel confident, and that’s far more attractive than the latest designer dress.

 

Teaching and learning have taken on a whole new dimension due to the major impact of technology in schools. Teachers now have a medium to communicate effectively with one another and share ideas to better their teaching skills. They now have a pool of endless resources they can utilize to offer students the assistance they need to develop their ability and advance. The computer has improved education in many ways. There is now the reduced use of paper, which plays a role in environmental conservation. This positively supports what teachers are trying to instill in their pupils; it is important to preserve the natural environment and take care of our surroundings. There is no better way to do it than putting a stop to cutting down trees.

Other notable areas of improvements as a result of technology are;

– Information on different subject matter is readily accessible. This is not only beneficial to teachers, but students as well. There is no limit to the knowledge one can attain from the internet. What’s more, the material available is diverse since it’s presented by people from different parts of the world. This opens up a student’s viewpoint and allows for fresh, new ideas to arise.

– There is a lot of software that schools can use to create far more interesting presentations and programs. Students can use the software on projects thus they have a way to express their tasks effectively and in detail.

– Technology has helped do away with distance and time restrictions. Online education has opened numerous possibilities for students and teachers alike. You can now school or teach from anywhere in the world. Many online schools are accredited and registered with the necessary government bodies. This means that every individual interested in acquiring a higher education has the opportunity to do so now. Many people who have jobs also have the chance to pursue further studies without giving up their careers.

– The introduction of schools online has made education more enjoyable and achievable. Because this allows a visual and audio mode of communicating, everyone can share ideas, knowledge, as well as information and make others the better for it.

Through technology, education has been transformed. Learning and teaching has become more interactive. It has also done away with barriers as knowledge can now be shared across borders. Different cultures can now openly appreciate one another as they learn the various ways of life. Technology has undoubtedly improved the scope of education and through this there will be more technological advancements. Thus, technology and education are correlated; they work together to develop each other.

So lately, I’ve been getting a few messages about a new Travel-based Network Marketing company called Plannet Marketing. And chances are if you’re reading this, you’re probably thinking about joining and you’re doing some last minute research on the company. If that’s the case, then look no further. In this Plannet Marketing Review, I’ll cover all the essential details you’ll need before you join. With that said, I do want to disclose that I am not a Plannet Marketing distributor. In all honesty, it really doesn’t matter to me one way or the other if you join so you know you’ll be getting a truly unbiased review.

Who Is Plannet Marketing?

Plannet Marketing is a company that sells travel through a Network Marketing business model. The company is based out of Atlanta, Georgia and as of this writing Plannet Marketing is just over 6 months old. The company was founded by Donald Bradley, formerly of YTB and Paycation Travel. Bradley brings with him 20 years of experience in Network Marketing. Before starting Plannet Marketing, Bradley was the Master Distributor and #1 Income Earner in Paycation Travel. He literally had everyone in Paycation in his downline and was responsible for bringing in the company’s top leadership group. I’m not sure what happened, but around the time Craig Jerabeck and Barry Donalson left 5linx and joined Paycation was the same time Bradley decided to leave. Maybe he didn’t feel good about those guys joining and being sponsored by the company when he was the Master Distributor. Who knows? And who really cares? Regardless of the reason, it looks like Bradley was willing to walk away from everything he built to start from scratch again. Overall, the company looks pretty solid. And while it’s too early to tell if they’ll even be around for the long haul because they’re only a few months old, Bradley and the other members of the Corporate team bring a ton of experience in Network Marketing and Travel, which is a good thing.

How Do You Make Money With Plannet Marketing?

The actual compensation plan provides several ways for distributors to get paid. But the crown jewel of the compensation plan is the 3X9 Matrix. With a Matrix model, it’s critical that you get a spot early on if you want to capitalize on spillover. If you’re positioned underneath a strong builder, you can benefit from their efforts as they place people under you while they’re filling up their Matrix. With a fully filled 3X9 Matrix, you’ll have 29,523 distributors underneath you. If they’re all active and you get $4 monthly from each distributor, you can make up to $118,092 monthly. In addition to your Matrix pay, you can also earn a 10% Match on the Matrix pay of your personally sponsored distributors.

In addition to the Matrix, the company provides monthly bonuses to Directors. Here’s a simple breakdown of how the Director bonuses work:

1 Star Director – 100 active distributors – $500/month

2 Star Director – 300 active distributors – $1,000/month

3 Star Director – 500 active distributors – $2,000/month

4 Star Director – 1,500 active distributors – $5,000/month

5 Star Director – 4,000 active distributors – $10,000/month

6 Star Director – 10,000 active distributors – $16,000/month

7 Star Director – 25,000 active distributors – $30,000/month

8 Star Director – 50,000 active distributors – $50,000/month

9 Star Director – 100,000 active distributors – $100,000/month

Between the Matrix Pay, the 10% Match on your personals and the Director Bonuses, it’s pretty clear that there’s plenty of money on the back end. If you’re a strong team builder and you have a knack for creating good culture, Plannet Marketing might be a very lucrative opportunity for you.

Should You Join Plannet Marketing?

Well, only you can truly answer that. The company certainly looks solid. Travel is a very marketable service that’s easy to talk about. And the compensation plan is generous and lucrative. All those things together should guarantee success, right? Unfortunately, nothing could be further from the truth. At the end of the day, it is your ability to sponsor people into your business on a consistent basis that will lead to your success. This is why I recommend that you learn Attraction Marketing. If you can position yourself in front of prospects that are already looking for what you’re offering, you’ll have no problem getting leads online. And if you have an abundance of quality leads, there’s no telling how successful you can be.

 

The psalms of the Bible are a literary treasure chest of prayers for prosperity. Below is a list of which psalms to recite for common financial requests. In some Catholic and Santeria traditions, you say the prayer or write the prayer out after lighting a candle. You may also recite the prayer as many times as you want to transform it into a kind of a mantra.

Psalm 1: To disarm office gossips, discourage those who would harm your reputation

Psalm 3: To conquer fear of poverty

Psalm 5: To ask for a special financial favor

Psalm 6: To ask for mercy from creditors

Psalm 7: To ask that blocks to progress be removed

Psalm 8: To improve confidence, to bring customers to a business

Psalm 10: For encouragement, self-confidence and stamina

Psalm 11: For mercy, tenderness and compassion, to triumph over enemies when backed into a tough corner

Psalm 12: To over come gossip, bad rumors or attacks on reputation, to overcome anxiety

Psalm 13: To overcome anxiety, when backed into a corner

Psalm 14: To renew faith that the universe is unfolding as it should

Psalm 18: For protection of the home, deliverance from enemies

Psalm 19: To receive daily blessings, increase faith in the idea that the universe has a supply for every demand

Psalm 20: For a favorable verdict in court

Psalm 21: To increase one’s spiritual vibration to invite prosperity into one’s life.

Psalm 22: For deliverance from difficult financial situations, when you feel hopeless or backed into a corner

Psalm 23: For serenity, peace of mind and stillness of the spirit, to help access the higher self

Psalm 24: To calm disturbed thoughts, anxiety and still the subconscious and the spirit, relieve fears of the future

Psalm 25: For inspiration, to access the higher self

Psalm 26: For success in financial matters, to gain confidence

Psalm 28: To disarm adversaries, make peace with an enemy, invoke tenderness, mercy and kindness

Psalm 29: To raise your vibration, to purify the home

Psalm 30: For patience and acceptance of divine will, to understand that time brings what we need when appropriate, as a thank you for many blessings

Psalm 33: When feeling fearful

Psalm 35: For victory in a court case

Psalm 36: For when you feel cursed and for protection against the evil eye, to receive divine blessings

Psalm 37: To overcome jealousy, envy, resentment and disappointment, to become serene and still

Psalm 38: For protection in court

Psalm 39: For the courage to confront any problem, to conquer fear

Psalm 40: For the reinforcement of faith in God, to still the mind when you are feeling frustrated

Psalm 41: When feeling depressed or betrayed

Psalm 42: To reinforce the connection between your personality and the higher self; to open channels of opportunity

Psalm 43: For mercy when you find yourself in an unjust situation

Psalm 44: For mercy when you find yourself in an intolerable or unjust situation; to strengthen faith in God

Psalm 45: To increase one’s faith in the power of the subconscious to follow your stated words

Psalm 46: To elevate enthusiasm for spiritual matter, increase one’s faith in the guidance of the higher self

Psalm 47: To reinforce the four cornerstones of prosperity: health, freedom, happiness and love.

Psalm 48: To become a “smile millionaire”, reinforce happiness and faith

Psalm 49: To overcome envy of the prosperity of others

Psalm 50: To reinforce the idea that the universe is benevolent and that all is unfolding as it should

Psalm 51: To quell feelings of guilt or self-criticism

Psalm 52: To correct an unjust situation

Psalms 53: To conquer skepticism and restore faith in the higher self and God

Psalm 54: To master doubts and negative thoughts

Psalm 55: To conquer anxiety and fear

Psalm 57: For when justice, compassion, kindness, tenderness or mercy is needed

Psalm 60: To put the past behind you, for a clean slate in the subconscious

Psalm 61: For help in finding a new home, when in trouble with creditors

Psalm 62: To reinforce faith in the higher self and strengthen spiritual values

Psalm 63: For anxiety, fear and discouragement

Psalm 64: To increase confidence, decrease fears of hidden enemies, to ask to be in the right place at the right time

Psalm 65: To give thanks for blessings that have been received

Psalm 66: To give thanks for an answered prayer and display an attitude of gratitude

Psalm 67: To give thanks for what one has, to eliminate discontent

Psalm 69: For deliverance in times of suffering

Psalm 70: To repel negative thoughts and attitudes of others

Psalm 71: For liberation from limiting thoughts or situations that seem like a trap, for confidence and persistence

Psalm 72: To improve financial conditions in general

Psalm 73: To eliminate those feelings and emotions such as anger, jealousy and resentment that take away our opportunities for our own enrichment and good

Psalm 74: To attract good fortune and repel enemies

Psalm 75: To encourage a job promotion or a hiring

Psalm 76: Traditionally, for luck winning the lottery or luck at gambling

Psalm 77: To restore lost faith in yourself and God

Psalm 78: To tune into the higher self and the resources of the Divine Imagination’

Psalm 81: To increase faith in the goodness of God, faith in the higher self and that we live in a universe filled with endless supply

Psalm 82: To eliminate fear of poverty and injustice; to help get organized and make a “to do” list

Psalm 84: To develop a more optimistic view of the future and attract prosperity

Psalm 85: To find inner stillness, serenity and peace with God

Psalm 86: When feeling despair or discouraged

Psalm 87: To promote chances for success in the arts; to be read out loud before an audition, interview, exhibition or a pitching session

Psalm 89: To ease all pain and suffering, including that of a financial nature

Psalm 90: To express thanks for the blessings received each day, for justice

Psalm 95: To remove prosperity blocks, to be inspired to follow the path that is for your highest good

Psalm 96: To strengthen wavering faith in the face of opposition to your plans

Psalm 97: To resolve problems with creditors

Psalm 98: To keep a joyful heart and an attitude of gratitude for what you do have

Psalm 99: For mercy in legal proceedings

Psalm 100: To repel negative energy and harmful influences

Psalm 101: To get off a treadmill or break bad habits such as overspending

Psalm 102: To receive an answer to a specific problem

Psalm 103: To engage one’s willingness to change for the better, for stillness and serenity and grace

Psalm 105: For forgetting and forgiving oneself for the mistakes of the past, for clearing the subconscious so you can have a clean slate

Psalm 106: For trust in the higher self and renewed optimism for the future

Psalm 107: As thanks for receiving deliverance from a hopeless situation, to break bad personal habits that affect prosperity (laziness, drunkenness, overspending)

Psalm 108: For success in business.

Psalm 111: To find the right job or career path

Psalm 112: To enlarge one’s perspective, see the big picture and to allow one to grasp the significance of all their options

Psalm 113: To receive honors, applause, awards, rewards or accolades

Psalm 115: To resist naysayers and uncooperative people, for success in business

Psalm 116: To maintain a daily attitude of gratitude

Psalm 117: To conquer self-pity

Psalm 118: When problems are overwhelming, as a prayer of thanksgiving for blessings received

Psalm 119: (Gambol: Verses 17 to 24) To attract money

Psalm 122: To prosper in business

Psalm 123: To assure the free circulation of kindness as energy in your life

Psalm 126: To understand that problems are temporary and that this too shall pass

Psalm 128: To have a happy and peaceful home

Psalm 129: For deliverance against financial oppression

Psalm 131: To cast off pride, which is thought to attract the evil eye, jealousy and misfortune

Psalm 132: To acquire material goods and property

Psalm 135: To strengthen the heart and will so that one is led to their highest aspirations in life

Psalm 138: For confidence in times when you feel overwhelmed, to lose fear and anxiety about the future

Psalm 139: To instill confidence in God and the Divine Plan that is in store for you, when feeling lost confused or sad

Psalm 141: To receive answers for specific financial requests, for confidence and peace of mind

Psalm 143: To restore faith in your path and renew confidence that there will be a joyful, hopeful tomorrow

Psalm 144: To express gratitude and thanks for blessings

Psalm 145: For when you feel overwhelmed by financial problems and need answers

Psalm 147: For a peaceful heart and serenity during times of conflict and turmoil

Psalm 149: To help understand the timing of divine providence and to understand that there is a supply for every demand

Psalm 150: To obtain blessings and express gratitude for blessings

A simple prayer:

“Dear Lord guide me to honor you with my talents and treasures. Amen.”

A lot of people are enchanted by the idea of owning a pet fox. They’re charming, intelligent animals, and there is a lot of appeal in having a “special” animal that not many people have. While foxes can make decent pets for someone with the time and resources to care for them, a lot of people make the mistake of buying a pet fox thinking it is going to be just like a dog.

1. Foxes Are Difficult to Train

Dogs are born with a very strong pack mentality. A dog sees you as its alpha, and is hard-wired to want to obey the leader. They live to please you. A fox, however, lives to please itself. While they are very intelligent, the core motivation of a fox is different than that of a dog. The dog wants to please you and make you happy, the fox wants the treat.

2. Foxes Stink

Foxes have a very strong odor. While a dog can take a few weeks without a bath to work up a powerful stink, foxes smell skunky 24/7. This strong, musky odor can be lessened somewhat by having the fox neutered, but it cannot be eliminated entirely.

3. Foxes Are Shy

Many people picture a fox as an awesome pet that they can show off to their friends and neighbors. Unfortunately, the reality almost always falls far short of this. While foxes often become very attached and affectionate with their families, they remain impossibly shy around visitors and strangers.

4. Foxes Have Special Needs

Foxes have special dietary and exercise requirements outside that of a dog. They are extremely energetic, and require loads of exercise every day. A large, carefully-built outdoor enclosure is a must. Which brings me to my next point…

5. Foxes Are Escape Artists

Foxes are much more proficient at getting out of enclosures than even the most determined dog. They can leap six feet in the air, climb up fences, and even cling upside down to climb along a chain link ceiling for short distances. Any enclosure that is meant to keep foxes must not only be large, but impossible to dig out of and have a full roof.

6. Foxes Are Destructive

Many people buy a fox under the mistaken impression that it can be kept as an indoor pet, and left with free run of the house while they are away at work. Nothing could be farther from the truth, particularly with the larger species like red foxes. They will steal and hide anything small enough for them to carry, and shred just about everything they can get their teeth in to. It is nearly impossible to break even the best-trained fox of these behaviors. A dog can be taught not to chew things, a fox can only be taught not to chew things while you’re watching. While a fox is loose in the house, it requires constant supervision.

In conclusion, foxes can make fascinating pets for people who are prepared to care for them. If you are interested in a pet fox, go into it with your eyes wide open, do your research, and understand that caring for a fox is not like caring for a dog.

Nowadays, there are many different means of travelling which include airplane or ships or trains or buses etc. you can choose your medium by keeping in view your interest, your priorities and of course your budget. Lets have some general over view of different means of travelling.

AIR: Air travel is the most recent means of moving from one place to another. Since its first usage, it has become so popular due to its many advantages that it is now the most used mean of travel by people for long routes. It is taken as an expensive choice although there are many air lines that are offering air flights quite cheaply but over all it is an expensive but most quick mean of moving from one place to another.

SEA: Sea is one of the oldest means of travelling. Ships were used for roaming even by Greeks and Egyptians. It remained the main source of travelling for quite a long time but after the invention of aero planes, it has somehow lost its place. Nowadays moving from one place to another by sea is rarely done and even when done it is mostly through large ships which are built for luxurious cruising for the more privileged people. Middle and lower class people can’t really enjoy in those huge and luxurious vessels.

TRAIN: Moving from one city to another by means of train is considered as the most reliable and affordable mean of travelling. Trains now for long have remained a top priority of people for travelling. Travelling by train has all the ingredients that it takes for a perfect travel as it is quick and reliable and cheap mean of travelling.

The automotive equipment industry deals with the production of every kind of tool and machinery that is needed for the manufacture, maintenance and repair of vehicles including cars and car parts. As such, the industry produces several different varieties of equipment starting from basic hand tools to more complex machinery.

Different Kinds of Automotive Equipment

Automotive workshops and garages will be unable to function without automotive equipment. Shop furniture, lifts, exhaust hoses, air compressors, lubrication equipment, electric and light reels, jacks, vehicle servicing equipment, fluid storage tanks and trans-air piping are some of the many different types of automotive equipment that are used by automotive manufacturing and automotive repair businesses.

Common Types Of Automotive Equipment

* Hand Tools: Automotive repair shops use several different types of hand tools for their repair and maintenance projects. Some of the commonest items include ratchet sets and wrench sets, crowbars (also known as pry bars), socket sets, screwdrivers, star and clutch-head drivers, hammers, pliers and wire cutters, electric drills, hacksaws and torque wrenches.

* Pneumatic Tools: Most automotive workshops now use pneumatic tools as an alternative to electricity powered motors because the latter is more prone to fire hazards. Such tools are powered by compressed air and are high powered versions of the more traditional hand tools. Common examples of pneumatic automotive equipment include air compressors that can be used to power a variety of tools including hammers, drills, ratchets and spraying tools.

* Availability of pneumatic equipment makes it easier for mechanics and technicians to undertake repair and maintenance work because they are powerful and easy to use. For example, a set of pneumatic shears can cut through sheet metal at a faster rate and leave behind a smoother edge when compared to traditional tin snips. Similarly, air hammers outfitted with chisel or punch bits have multiple uses. They can they be used for straightening dents. The chisel feature can be used to break rusted parts loose and the punch bits can be used to remove old rivets and bolts that are too difficult to take out by hand.

* Lifts: several different kinds of lifting equipment are used to lift and secure cars so that mechanics and repair persons can easily work under the vehicle. These lifting tools include both low-tech tools such as basic floor jacks, car ramps and jack stands as well as hydraulic lifts and floor jacks for better efficiency and performance.

* Vehicle Exhaust Removal Systems: vehicle exhaust removal systems are used to capture and remove harmful exhaust fumes to insure optimal air quality in automotive maintenance and repair facilities. These are mandatory equipment as per OSHA Standards in order to limit exposure to harmful vehicular emissions. Common vehicle exhaust removal systems include hose drops as well as reels.

* Lubrication Systems: Automotive lubrication systems include several different types of oil meters, ATF meters, gear lube meters, dispense valves and grease dispenses valves.

The Automotive equipment business is a very large and competitive business. Automotive repair businesses must buy equipment from reputable dealers for the best deals and performance levels.

We are living in a world surrounded by numerous things that are either related to the technology, the latest gadgets or the latest fashion. And Fashion today has made its significance felt in almost all sectors of life. Fashion can be termed into two groups: One group which follows fashion trends and adopts them and the other group who create fashion and style statements for the others to follow them. It can also be extended to another set of people who rarely have anything to do with fashion trends but yet follow their own style to create their own unique personality; adding one more style to the fashion world.

Fashion is not just about cosmetics and make up or the hair-do. It is a sense of creating the charisma of looking good in anything you wear and this magic is created with the right kind of accessories going along with the foot wear and the clothes, making up a pleasant picture to view. Many a times, people who do not afford to buy expensive clothes look their best in their casual wear, just by presenting themselves in that manner of sophistication and creating an aura around them with the confidence of looking good.

There are myriad forms of fashion, and trends keep on changing with the seasons. From the early 60s and 70s to the present millennium, there has been an immense change in the forms, looks and thoughts about fashion trends.

In India, much of fashion has been influenced by the Hindi Film Industry, popularly called Bollywood. The trends that have changed through time can be fairly seen in the movies made during the 60s and 70s and how they have evolved in various forms bringing about a style that can be followed by the general public. People have aped the west from very early times and this was no exception. The clothes made in the 60s and 70s were very much influenced by the western countries and given a traditional touch. The Bell Bottoms, scarves and the hair style was very much prevalent in those days as an icon of style. Later in the 80s and 90s, Fashion world sizzled like never before. There was a craving by the people to look different, stylish and modern and this could be seen in their outlook towards their outfit, new styles of hair, makeup, accessories like purses, earrings, necklaces, matching footwear etc.

People were conscious about each and every new thing that was marketed and they copied the styles from their Bollywood idols. Bollywood started as a platform for theatre artistes and went on to become a commercial entry to the youths and aspirants for a career in the film and fashion industry. This gave the youth of today to emphasize on the fashion world. Art and music have become an inseparable thing of the past and so it is deeply rooted in the present as well with more features and facilities.

Today fashion, art, music, designers, dance etc all have a place in the industry and people can choose to take up anything related to this industry as their profession too. Art and music have long been implemented in the school co-curricular activities and the Higher colleges are now offering various courses for better professionalism in these areas. There are also various acting schools and the small screen i.e., the television has opened up avenues in bringing out the talent in the young minds through numerous platforms of music and dance. This is the innovation of the millennium in creating jobs and work in the fashion industry. The trends that we see are brought about by the fashion houses that have regular seasons to showcase their invention, many of which are popularized in FTV, Zee Trendz and TLC channels. We can also get a glimpse of the stylish outfits through these shows that the models present. Today, Modelling is also one of the platforms for an entry into the world of fashion.

In the yester years, fashion was constrained only to the actors in the film or those that were bold enough to carry themselves in the public that they were considered fashionable. Others just wooed them behind close doors. Slowly when times began changing, we could see the women showing off their styles in the traditional saree with an embroidered blouse and a different neck style. Then we saw the saree being draped in various styles like the Bengali style or the Gujarati style etc. The women were liberating their choice of freedom and it could be seen in their appearances with a high heeled slipper or the handbag she carried or the way she held her saree or the hair and the makeup she wore. All these changes brought about the invention of churidhars and then the salwar kameez and finally the fashion of dresses was out in the open. Women accepted to the fact that there was nothing wrong in looking good and the men of course, loved to see the attractive side of women and fantasized the idea over their spouses.

This change in attitude of the public was very well taken by the fashionistas and a huge market was created to meet the demands of the public. Today fashion creates a new look with distinct style for a particular person and keeps oneself updated with the latest trends seen in the market. This industry is popular for its glamour as well as the mixture of Indian tradition and culture put into the designer wear that the models showcase.

People love to experiment different textures of materials used in the outfits and so the designers give them a wide collection of dresses using all kinds of clothes. There is the traditional Khadi and silk combination that is presently creating waves seen in both men’s and women’s wear. Then we have the embroidery work in zardosi, swarovski studded tops and lehangas and multi stoned work in bridal collection sarees etc. Then the most sought materials like cotton, polyster, chiffon, crush materials used in varied iconoclastic designs and styles.

Always there is a hope for the designers that the youth want a change in the fashion and are glad to keep up the trend with a fusion of Indian and western mix of fashionable wear. Also the youth of today are very practical in their sense of styling for a particular occasion. Be it a party or for a marriage or the casual look, they want the best and they believe in looking the best. And to achieve this, people go one step ahead in ensuring that they have everything in their wardrobe for any kind of occasion.

Apart from the stylish clothes and fashion that is currently popular people want to try something that goes along with their outlook. So the market started towards the very own friend of a woman- The Hand Bag or the Purse. The Fresh look of a purse with magnificent colours and its stylish features like the chain handle or the jazzy zips with numerous pockets in different shapes attracted the public like never before. And with the increasing demand of the prices of branded purses, it became a must for every woman to complete her shopping. So did the other accessories line up by creating a place for themselves in the market. Just a few to quote, the earring and necklaces, the various Belts, hand bracelets and brooch, the stiletto and its wonderful embroidered, party wear slippers along with its brotherly high rugged shoes giving a perfect cowboy look etc.

Fashion has always been a very interesting topic for all women and now the trend has even challenged the men to compete for a more appealing look for a remarkable future in the world of Fashion to make it a full fledged acceptable thing for all genre of people.

Kiriti C Chavadi

Bangalore

 

1. Decide – You must first decide that you have the ability to lead a life of improved health. As time goes on your understanding will expand and within one month you will go from desiring improved health to living for optimal health.

2. Detach – The next step is to detach from emotional burdens you’ve been harboring.

3. Detoxify – After the emotional/psychological component to wellness and health has been resolved all that remains is to rid your body and life of toxins. Since endothelial dysfunction is the foundation of 100% of all disease toxin is defined as anything which interferes with endothelial activity. In the detoxify step I explain all the actions you may choose to perform in order to guarantee yourself a life of optimal health.

4. Everyday – There are multiple activities to promote endothelial function however there are only two simple actions which allow the Joy spot to persist. Doing them over the course of 30 days effortlessly replaces your belief in disease, suffering and discomfort with a belief in your power to control every experience in your life.

Health Benefits:

A private session of this technique has proven to prevent, treat and/or reverse both emotional and physical disease. It has remedied ailments including overeating, anorexia, weight loss, bulimia, stress, social anxiety, performance anxiety, anger, depression, blockages in career, fear and all phobias. It reduces wrinkles and signs of aging making you feel more youthful, vibrant and full of energy. The Perfect Health M.A.P. is superior and unique because it physically improves the function of every organ in the body. Its power is its efficiency which makes it far better than other modalities of attaining emotional freedom. You will experience lasting improvement after just one session.

What is a toxin and why detoxify?

Considering that the endothelium is the root cause of nearly every ailment a toxin is anything that impairs or deplete endothelial function. The scientific research is conclusive. Detoxifying your life stops, reverses and eliminates 95-100% of all physical ailments resulting in perfect health and an optimal quality of life.

How to improve perfect works?

Optimal health is the result of the healthy endothelial function. Emotional distress is the primary cause of endothelial dysfunction throughout the entire body. Once stress has been eliminated you will learn the simple steps to detoxify physically and promote endothelial health in everyday life. This easy to follow process is 100% holistic and effective. It is the scientifically supported way to naturally eliminate the root cause of disease.